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Moryarty

Balsam Aperitif Poster

Balsam Aperitif Poster

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Balsam Aperitif (1923) by Jean d'Ylen

This striking vintage poster by Jean d'Ylen captures the glamour of the Roaring Twenties, featuring a stylish woman savoring a vibrant cocktail—a playful celebration of Art Deco elegance that instantly enlivens any room with timeless Parisian charm.

Our posters are printed on thick (230gsm) acid-free matte art paper, using a long-lasting UV-resistant ink. We also offer the option of printing on textured canvas (300gsm), more flexible and resistant. Our frames are made of either light and resistant aluminium, or solid wood. More details in our FAQ

Ref : PUB365

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  • "Very nice Posters. The quality is amazing and we received it very quickly !"

  • "A shop to visit absolutely. Huge selection of posters. We spent more than an hour there !"

  • "Perfect to find gift. Price are very good. An they can frame and pack it on site"

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About the Artist

Jean d'Ylen was a prominent French poster artist of the early twentieth century, renowned for his dynamic contributions to commercial art during the vibrant interwar years. Building on the legacy of Belle Époque illustrators, d'Ylen infused his advertising work with the sharp lines and wit of the Art Deco movement. His posters are celebrated for their ability to capture attention in bustling urban environments, blending humor and sophistication in equal measure.

His creations became icons of Parisian visual culture, reflecting the city’s lively café society and the rise of modern consumerism. Today, collectors value his posters for their graphic clarity and the unique charm they bring to vintage advertising.

The Artwork

Created in 1923, this poster for Balsam Aperitif emerged at a time when aperitif drinks played a central role in French social life. Such posters were designed to entice passersby, promising a taste of urban elegance and conviviality before the evening meal. The depiction of a fashionable woman with an oversized cocktail glass captures the spirit of the Roaring Twenties, when women’s presence in advertising symbolized modernity and leisure.

As a piece of aperitif wall art and vintage advertising, this work channels the glamour and energy of Parisian nightlife, offering a glimpse into the rituals and aspirations of its era.

Style & Characteristics

This Art Deco poster is defined by its bold contrast between a deep black background and vivid accents of red, white, and yellow. The composition centers on a chic woman in a red dress, her figure outlined with crisp, simplified contours that make the scene instantly legible. The oversized cocktail glass introduces a playful sense of scale, adding theatricality and humor to the image.

Strong typography and clean silhouettes contribute to the poster’s striking visual impact. The overall mood is lively and sophisticated, perfectly suited to the nightlife themes it celebrates. This design exemplifies the clarity and elegance characteristic of 1920s French advertising art.

In Interior Design

This vintage cocktail poster makes a striking focal point in kitchens, dining rooms, or home bars, especially in spaces that blend classic and modern elements. Its graphic contrasts complement industrial, mid-century, or eclectic interiors, while its playful energy enlivens any setting.

Pair it with black frames, brass accents, or warm wood finishes, or echo its palette with red and yellow accessories. For a cohesive look, combine it with other vertical posters or curated French classics to create a refined, spirited gallery wall.