About the Artist
Edmond Boitel was a Belle Epoque graphic artist celebrated for refined event posters that blend decorative flair with clear, readable design. Working in the golden age of European lithography, he helped give civic festivals, exhibitions, and cultural gatherings a memorable public face.
His posters balance elegance and marketing purpose, turning local occasions into desirable destinations. For collectors of vintage wall art, Boitel represents the moment when fine art and modern advertising learned to speak the same visual language. Discover more from this era in our advertising posters and famous artists collections.
The Artwork
Exposition Cantonale Neuchateloise was created to announce a cantonal horticultural exhibition in 1908, a time when regional fairs played a major role in civic identity and economic pride. Such events showcased new plant varieties, gardening expertise, and the achievements of local growers, drawing visitors from across the region.
This poster reflects the optimistic spirit of early 20th century Switzerland, where progress, leisure, and nature appreciation converged at public festivals. It stands as a testament to the era's enthusiasm for community and innovation.
Style & Characteristics
The composition centers on an abundant floral bouquet, set against bold, confident typography that announces the exhibition. Boitel employs crisp outlines and smooth tonal transitions typical of lithographic poster art, giving the forms both decorative appeal and clarity.
The palette features saturated reds and greens, contrasted with cooler blues and warmed by beige paper tones, creating a festive and inviting atmosphere. The overall effect is lively yet refined, making it a striking example of Belle Epoque floral poster design. Explore related works in our botanical and vertical posters collections.
In Interior Design
This floral art print brings vintage charm to entryways, dining rooms, kitchens, or home offices, where its expressive typography and garden imagery add instant character. It complements both classic and modern interiors, serving as a bold historic focal point.
For harmonious styling, echo the reds with terracotta ceramics, balance the blues with linen or pale woods, and introduce leafy greens through plants or textiles. It also integrates seamlessly into a gallery wall featuring other vertical formats.
