About the Artist
Eric Rohman was a Swedish illustrator renowned for his striking movie posters during the late 1920s and early 1930s. Working at a time when cinema was rapidly evolving into a global phenomenon, Rohman contributed to the visual language that defined early film advertising. His posters captured the glamour and excitement of the silver screen, enticing audiences with bold imagery and dramatic flair.
Rohman's work is emblematic of an era when artists played a crucial role in shaping the public's anticipation for new releases. For more examples of this influential period, browse our vintage movie posters or discover highlights in our selection of classic wall art prints.
The Artwork
Where East is East reflects the fascination with exoticism and spectacle that characterized much of late 1920s cinema. Created to promote a film starring Lupe Velez, the poster evokes the allure and drama associated with Hollywood's portrayal of the East. In an age when sound was transforming the film industry, such posters promised audiences a world of emotion and intrigue before they even entered the theater.
This artwork served as both advertisement and cultural artifact, capturing the spirit of its time by blending star power with themes of performance and fantasy. It stands as a testament to how visual storytelling could shape expectations and excitement around a film's release.
Style & Characteristics
The poster features a dynamic composition centered on Lupe Velez playing a string instrument. Dominated by bold blacks, vivid reds, and warm yellows, the design radiates theatrical intensity, while touches of blue add depth and contrast. The use of strong graphic outlines and simplified shapes reflects the commercial art trends of the late 1920s.
Confident typography and a harmonious color palette give the piece a sense of modernity and elegance. The overall effect is cinematic and captivating, making it a distinctive example of vintage film poster art. For those interested in music-themed visuals, explore our music collection for more inspiration.
In Interior Design
This vintage poster makes a bold statement in living rooms, hallways, or creative workspaces. Its dramatic colors and iconic imagery pair well with Art Deco furnishings, eclectic decor, or minimalist interiors seeking a single focal point.
To complement its palette, consider black or brass frames and textiles in deep red, ochre, or navy. For a curated look, display it alongside pieces from our oriental collection or assemble a gallery wall with other classic cinema prints.
